Revamping an outdated website

The redesign of an outdated automotive mobile network site was crucial in attracting new members and staying updated with modern trends. A fresh and updated look improved the user experience and made the site more visually appealing. A clean and modern design, with an easy-to-use navigation system, made the site more accessible to new and current members. Incorporating responsive design elements and user-friendly features, such as intuitive search functionality and clear calls to action, drove engagement and encouraged more members to join the network. By investing in a redesign, the automotive mobile network positioned itself as a trusted and reliable source of information and resources for the industry.

Making their tools more accessible

We transformed the client’s WooCommerce website, which previously had its tools hidden behind a login page, to reach a wider audience. By making the tools visible on Google, we increased visibility and accessibility for potential users. However, we maintained the security of the tools by ensuring they could only be hired by members. This allowed the client to offer valuable resources to a broader audience while still maintaining the exclusive nature of their offering. The changes we made improved the user experience and helped the client reach a larger target market, ultimately driving more business and increasing their online presence.

Giving the members a voice

We also implemented an internal directory for members, which not only highlights each member’s business but also provides their contact details. This directory served as a valuable resource for members, allowing them to connect with each other and establish new relationships within the industry. The directory was easy to use and provided a convenient way for members to find the information they needed. By creating this internal directory, we empowered members to grow their network and reach new customers.

Empowering the Website Administrators

Our goal when building WordPress Websites for our customers is to give them the tools so that they can continue the management of their website easily – reducing the time and costs required for future changes. We do this by using a combination of cutting-edge technologies.

  • Tailwind CSS was used to ensure a fast-loading, visually appealing, and responsive design.
  • Laravel Mix was used to manage assets and compile CSS and JavaScript files, improving website performance.
  • Timber, a powerful framework, was used to structure and organize the code, making it easier to maintain and update.
  • Advanced Custom Fields was used to add custom fields to pages and posts, giving the client greater control over their content.
  • Finally, WooCommerce, a widely used e-commerce plugin, was integrated to provide the client with a flexible and powerful online store.

These technologies allowed us to build a website that was not only visually appealing but also fast, secure, and easy to use. This website was optimized to provide the best possible user experience, both for members and for users visiting the site for the first time.

From the client

“Thanks Daniel and the Hatchet Team for creating my vision. Great communication, ideas and execution. I highly recommend Hatchet” – Gavin P.

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